Babette Märzheuser-Wood – Chair
Head of Retail Group, Dentons
Babette heads up the firm’s Global Franchise Group. She advises retail and restaurant companies on their international expansion into new markets.
She specialises in global franchise, distribution, agency, wholesale and concession agreements and IP-driven joint ventures. She also advises retail clients on the strategic use of licensing strategies in emerging markets using both traditional and innovative structures for international expansion in the global marketplace.
Babette has transactional experience in over 100 countries. Recent deals include work in all major emerging markets (Russia, India, China, Brazil and South Africa) as well as in the Middle East and Africa.
Her clients include Abercrombie & Fitch, Godiva, Wagamama and LEGO.
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