Georgy Evans
CEO, Fir Hill Consulting
Georgy has specialised in intellectual property (IP) with a focus on trade marks for 20 years and runs a legal services consultancy business, Fir Hill Consulting. She is based in the UK with clients all over the world and provides trade mark services to corporates, and business development support to law firms. Georgy qualified at Linklaters and worked in its intellectual property department for five years before joining GlaxoSmithKline (then SmithKline Beecham) where she became Vice-President in its trade marks group, and interim head of trade marks. She joined Shell as Head of Trade Marks in 2006 and Fir Hill Consulting as CEO in January 2014.
Georgy’s expertise is in managing international trade mark portfolios using teams of lawyers, paralegals and administrators, while working with and managing international networks of external lawyers and attorneys. She has considerable experience in reviewing working practices and change management, together with brand enforcement and securing IP rights, strategy setting and budget management.